Blog writing

  • See & do: How to develop your business storytelling

    I’ve heard this can be an annoying thing to do these days…  If I admire someone I’m always keen to meet them, talk to them, ask questions and follow them online (not always in that order).  A business related podcast I listened to said it’s becoming taboo to ask people for their time to ‘pick […]

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  • Case study: Businesses that nail storytelling

    I want to share a little background with you… before I went into freelance writing I used to be a communications professional. I’ve worked in government offices and in private businesses, mostly in the health sector. So, as you can imagine a lot of the writing I did was in the shape of media statements […]

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  • 5 Social media posts you can write today

    How many times have you looked at your social media accounts and thought… sweet baby J, what am I going to write about today?! We’ve all been there! I truly think that kind of ‘writer’s block’ comes from being under pressure — e.g. it’s been too long since your audience last heard from you or […]

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  • Brand & Bio: Why your story is so important

    ‘I don’t want other people to decide who I am. I want to decide that for myself.’  – Emma Watson When you’re building a brand whether you’re an artist, writer, selling products or offering advice, there’s one thing you must be in charge of: YOUR STORY! Like our smart, fellow bookworm, Emma Watson, said up […]

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  • Three considerations you must make when writing copy

    I have no doubt that you have already researched and read about the different ways to communicate with your clients or customers online. Whether you’re drafting a blog post, creating marketing materials or have something to say on social media, getting that perfect message across can be tricky… I’ve tried to make it easier for […]

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  • A-Z of writing lessons so far…

    When I first became a mother I was repeatedly told ‘The days are long, but the years are short’ and while I do agree that the kids are shooting up before my very eyes, I have to say I think this saying also applies to being a writer. Some days at my laptop can feel […]

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  • Writing review and goal setting for 2020

    It’s that time of year! I know, I know… we still have another month+ to go but I am a serial planner! It’s time for me to look back at 2019 and see what 2020 has the potential to be. I’d love for you to join me and have created a very basic PDF with […]

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  • Why being online before being published is worth it

    Build it and they will come… or so the saying goes. As a yet to be published author the question rumbles around: Is it worth me putting time into social media and a website, when that time can be spent on my manuscript? My experience this year is that, yes, it really has been worth […]

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  • National Conference: Let’s talk genres

      It’s been a cracker of a second day at Fiona McIntosh’s National Conference! Of course, story telling has been a large focus but we’ve also been lucky enough to get a rare insight into the ‘back’ end of publishing from sales strategy to promotion tactics. Let’s roll, readers, and learn along with me! *Catch […]

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